Thanks to the new dates, now opening the international fashion parade season, the event composed a higher quality programme of international buyers and press. Prestigious concept stores, together with outstanding figures and influencers from different parts of the world and a selection of top international fashion brands, took the starring role among the invited guests attending this event.
This edition, which ran from 24 to 29 January at IFEMA and other venues in Madrid, brought together the parades and presentations of 43 leading creators and brands, and a total of 53,477 visitors.
With a fully satisfactory result and a significant qualitative leap in its internationalisation, the 69th edition of Mercedes-Benz Fashion Week Madrid has concluded. This great Spanish design event, organised by IFEMA, was held from 24 to 29 January at IFEMA-Feria de Madrid and other points of the city.
The event was once again held in January, at the head of the international fashion show calendar, allowing MBFWMadrid to continue progressing in its internationalisation and attract to the catwalk more than 40 international professional guests, representatives from prominent points of sale and fashion distribution outlets, as well as well-known European, American and Asian media. Prestigious concept stores such as Luisa Vía Roma or Farfetch, amongst others, along with prominent figures and influencers from different parts of the world, such as Derek Warburton, Hilary Alexander OBE and Jessica Michault.
In its complete tour of Made in Spain, which was expanded to over six days this time around, MBFWMadrid hosted the presentation of collections from 43 leading creators and brands, which confirmed that current Spanish fashion is sophisticated, avant-garde, diverse and packed with new creative energy.